The CEO Tour: What I Learned Walking in our Customers Shoes

What a 30-Day Trip around the UK Taught Me About Business Success. Last autumn, I set out on a 30-day trip around the UK, in a motorhome the likes of Jamiroquai’s, with a crucial message to deliver — for SMBs around the world it’s time to think global. New places, workshops, interviews, presentations…. This trip had plenty. But its most remarkable part was the opportunity to spend time with our customers, sit by their side […]
Michael Fitzgerald OnePageCRM

Introducing an unusual approach from a CEO

  “If people aren’t calling you crazy, you aren’t thinking big enough.” – Richard Branson There’s an old parable where six blind men who’ve never encountered an elephant have to conceptualise what the elephant is like by feeling it. The leg is a pillar, the tail a rope and the trunk a branch, yet they are never able to capture it as a whole. Small business teams often make the same mistake – they focus […]